HubSpot vs Monday.com – Which CRM and Work Management Tool Is Right for You in 2025?
When comparing HubSpot vs Monday.com, it’s key to understand that both are powerful platforms but designed for different business needs. HubSpot is a robust CRM platform focused on sales, marketing, and customer support automation. Monday.com, on the other hand, is a flexible work operating system built to manage projects, workflows, and team collaboration across departments.
This guide will help you explore the core features, pricing, ease of use, and ideal users for each platform — so you can pick the best fit for your business in 2025.
What Are HubSpot and Monday.com?
HubSpot is an all-in-one CRM solution designed to streamline your marketing, sales, and customer service processes. It offers tools for email marketing, lead management, live chat, automation, and analytics, all integrated into one platform.
Monday.com is a work operating system that helps teams plan, track, and manage their work. While it has CRM templates and sales pipeline features, its main strength is in project management, team collaboration, and workflow customization.
Pricing Overview
HubSpot has a free CRM plan with basic features, great for startups and small businesses. Paid plans start around £45 per month but can grow depending on added features like marketing automation, advanced reporting, or customer service hubs.
Monday.com pricing starts at about £8 per user per month, with tiered plans unlocking more complex automation, integrations, and analytics. It’s cost-effective for teams wanting flexible project and work management.
HubSpot vs Monday.com Feature Comparison Table
| Feature | HubSpot | Monday.com |
|---|---|---|
| Primary Use | CRM: Marketing, Sales, Customer Support | Work OS: Project & Workflow Management |
| Starting Price | Free plan; paid from £45/month | From £8/user/month |
| Marketing Tools | Comprehensive email marketing, automation | Limited marketing features |
| Sales Pipeline | Advanced deal tracking and automation | Basic CRM pipelines (templates) |
| Project Management | Limited project management | Robust task boards, timelines, calendars |
| Automation | Marketing & sales automation | Workflow and task automation |
| Integrations | Hundreds including Gmail, Slack, Zoom | Wide app marketplace including Slack, Zoom, Google Workspace |
| Ease of Use | Feature-rich, steeper learning curve | Intuitive, highly customizable |
| Reporting & Analytics | Advanced dashboards and reports | Customizable dashboards, visual reports |
| Mobile App | Yes | Yes |
| Ideal For | Marketing & sales teams needing CRM tools | Teams needing flexible work/project management |
Ease of Use and Customization
Monday.com is praised for its visual interface and drag-and-drop functionality, making it easy for teams to customize workflows without coding knowledge. It fits businesses that want flexibility to design their own processes.
HubSpot is powerful but more complex, with a steeper learning curve, especially when using the full marketing and service suites. It works well for teams that want an integrated CRM and marketing platform in one.
Integrations and Ecosystem
HubSpot’s extensive app marketplace supports marketing, sales, service, and analytics tools, enabling seamless data flow across departments.
Monday.com connects with many popular apps and offers APIs to build custom integrations. It focuses on collaboration tools and productivity apps, making it great for cross-team project work.
Customer Support and Training
HubSpot offers extensive support through live chat, a comprehensive knowledge base, webinars, and HubSpot Academy — ideal for teams wanting structured learning paths.
Monday.com provides responsive support with tutorials, community forums, and onboarding assistance. Its user-friendly design reduces the need for heavy training.
Who Should Choose HubSpot?
If your business needs a centralized platform for marketing, sales, and customer support with powerful automation and detailed analytics, HubSpot is an excellent choice. It suits companies focused on growth through inbound marketing and sales automation.
Who Should Choose Monday.com?
If your team requires a flexible, visual tool to manage projects, workflows, and collaboration — with some CRM functionality — Monday.com is a great fit. It’s ideal for businesses needing to organize work beyond sales, including marketing, HR, and operations.
Final Thoughts
HubSpot vs Monday.com is really about what your business needs most. HubSpot is a powerful CRM and marketing platform designed to drive sales and customer engagement. Monday.com excels at flexible work and project management with basic CRM capabilities.
Both offer free trials, so testing each platform with your team is the best way to find your perfect match.
